Innovator Support Platform webinar: How Good Branding Grows CleanTech Businesses

Published: 3 September 2020

Our Innovator Support Platform is pleased to introduce its latest webinar: ‘How Good Branding Grows CleanTech Businesses’ as part of is Universal Support offering, exploring how pioneers and clean tech businesses can deploy the power of branding and communications as part of a strategy for growth.

Together with energy sector branding specialist Sims Creative and award winning and green specialist communications agency, Greenhouse PR, you can learn how to develop clean tech brands and communications strategies that will deliver strong business impact and successful outcomes.

As well as discussing the principles of good branding and communications that you can deploy, regardless of size or budget, Anthony and Anna will be using real world business examples such as Pivot Power, Gridserve, and Spinning Reserve to show how strong branding and a planned and thought‐through communications strategy can deliver the business outcomes you are looking for to drive impact and scale.

The webinar will explore:

  • The four key elements that define your brand
  • How to make sure your brand reflects your overall strategy
  • Developing a communications strategy designed to deliver outcomes
  • Finding the influencers who will scale your reach
  • Creating messages that resonate with your target audience

There will be an opportunity for Q&A at the end of each presentation.

We’d encourage you to share this invite widely with your colleagues; the deadline to register your attendance is 5pm on 13 October 2020 via the booking link button on the right of this page. The webinar joining link will be shared separately a few days before the session.